LS Events was responsible for the design and management of the Levi’s Guest Area at All Points East 2024. Our team collaborated closely with Levi’s to create a space that authentically reflected the brand’s iconic style and values. We developed a range of custom design assets to ensure the area was visually cohesive and engaging, including bespoke branded seating, eye-catching bar signage, and entrance signage that captured the essence of Levi’s heritage. 

A standout feature of the space was the addition of a branded swing, offering a playful and Instagram-worthy element that perfectly embodied the brand's laid-back, yet stylish vibe. Every detail, from the overall layout to the smallest design touches, was carefully crafted to immerse guests in the Levi’s experience. Additionally, we oversaw the seamless coordination and execution of the entire area, ensuring the vision came to life effortlessly from concept to delivery.